Glenarty Road
Fathoms Cuvée
We took on the singular challenge of designing a package for Fathoms Cuvée, a wine not only aged under the sea but adorned with its natural artistry. This wasn't merely about aesthetics; it was about creating a fortress that would protect and celebrate each unique marine masterpiece.
Year
2023
Industry
Internet
Location
2023
Services
Wireframe + Prototyping
User Interface
User Experience
Atomic Design System
Systems Consulting/Direction
Background
Identity
MARITIME TEXTURES
The identity is deeply rooted in its maritime saga, adorned with design elements that reflect its oceanic essence. The use a old-world inspired serif wordmark, oceanic photographic textures, moody poetry and a clever use of silver and clear foils inside and out not only enhances the visual depth but also captures subtle reflections reminiscent of sunlight piercing the ocean depths. This interplay of light and texture adds a layer of mystery and allure to the packaging.
Outcome